CHINA ADVOCATE
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2026/02/03
Reinventing Trust in 2026: China Advocate’s Shawn Jiang Decodes the New Paradigm of APAC Influence at PRGN Global Webinar
BEIJING, January 27, 2026 – Shawn Jiang, Founder and CEO of China Advocate, a Beijing-based boutique strategic communications firm, recently joined a distinguished panel of global communications leade
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2023/08/17
【夏季論壇】智云圖攜手中國國際公共關系協會舉辦“智讀中國” + “薈 ● 聚”品質沙龍
2023年，復蘇的序幕已拉開，經濟大門再度敞開。然而，在全球經濟不景氣的宏觀背景下，諸多跨國公司的在華公關面臨著雙重挑戰： · 業績增長乏力，公關缺乏新聞抓手。各行各業對于中國市場的信心不一，重大投資、戰略合作與新品發布等商業舉措明顯減少，保增長成為 企業在華的首要目標。如果缺乏正面新聞，公關該如何另辟蹊徑，助力企業營收？ · 危機事件頻發，公關承受負面壓力。各大企業陸
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2023/07/31
企業如何借助播客實現異質化、有深度的社媒品牌傳播？
播客這一舶來品在國內的熱度逐漸升高。與此同時，聲音媒介的品牌宣傳作用也正在被進一步挖掘。而品牌播客，即由品牌自身制作或參與制作的播客節目，也逐漸從新聞變成常態。如今，我們所要做的，或許是提出問題：盡管播客方興未艾，我們是否真的應該說服客戶（或領導）分出精力與財力投入嶄新的社媒賽道？決定下場后，又該如何高效策劃品牌播客，并最終實現品牌的塑造與傳播，甚至達成銷售實效？【發展概況與觀察：元年已過，先機尚
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2023/07/28
Public Relations Global Network Expands Asia-Pacific Presence with Addition of China Agency, China Advocate
July 27, 2023 – NEW YORK / LONDON / HONG KONG -– The Public Relations Global Network (PRGN) announced today it has added Beijing-based China Advocate to its global network. The addition raises the num
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